About Quote by Eric Ries
“The reality is the Lean Startup method is not about cost, it is about speed. Lean startups waste less money, because they use a disciplined approach to testing new products and ideas.”
About This Quote
Source Book: The Lean Startup, Eric Ries, 2011
The method prioritizes rapid iteration over minimizing expense, using disciplined testing to reduce waste.
In simple terms: Speed matters more than cost in early ventures.
Focus on fast learning cycles.
Themes
Mood
Type
When to use this quote
- new product launches
- startup pivots
- market validation
Key Concepts
Questions to Reflect On
- How can you balance speed with thorough testing?
- When does rapid iteration become reckless?
Speed alone can't guarantee product‑market fit.