Emmett Shear

Most startups are not just built for the person who is using them. When you do that, every now and then you…

— Emmett Shear

The crucial people to get your product started for the first 6 months are not who will be using it 3 years later.

— Emmett Shear

The Twitch community loves watching video games, chatting, and broadcasting. The average viewer watches over an hour and a half of video…

— Emmett Shear

I wish I could tell you the recipe for figuring out who the target user is for your product and who your…

— Emmett Shear

The most common mistakes are showing people your product- don't show them your product, it's sort of like telling them bout a…

— Emmett Shear

Who you talk to is just as important as what questions you ask and what you pull away from it.

— Emmett Shear

It's one of the most validating things you can do for a product is go out there and get them to commit…

— Emmett Shear

The most interesting things you learn in an interviews come from the: 'interesting', 'tell me more'

— Emmett Shear

If you just talk to who's easy to talk to, you're not really getting the best data.

— Emmett Shear

This is true for most new products. The majority of people you're competing with are non-users. They are people who have never…

— Emmett Shear

Given the huge number Xbox owners and how many of them love gaming spectatorship, it's a natural fit to bring the Twitch…

— Emmett Shear

People who are using your product and putting up with all these issues, means that they are not actually the biggest problems.

— Emmett Shear

Users think they know what they want, but you get the horseless carriage effect where you're getting asked for a faster horse.

— Emmett Shear

The pool of people you care about is going to shift over time.

— Emmett Shear

You want to learn about what's already in their heads. You want to avoid putting things there.

— Emmett Shear

Who would you talk to? That is the first question for almost any startup that you need to answer. Who is my…

— Emmett Shear

A goal of Twitch is to be wherever gamers are, whether it's on laptops and handheld devices or integrated into gaming consoles…

— Emmett Shear

I'm always impressed by how compassionate the gaming community can be when they have a cause and appreciate that they leverage our…

— Emmett Shear

People don't like silence, so they'll keep talking to fill the void.

— Emmett Shear

Our app for Xbox 360 brings Twitch video to the television and into the living room of millions of Xbox Live members…

— Emmett Shear

The question is, once you have this idea, is this enough? Is it something people would actually switch just to have?

— Emmett Shear

There's no bigger gaming franchise on the console than 'Call of Duty', and we can't wait to see what the community can…

— Emmett Shear

Sales is this cure all for this problem. Get people to give you their credit card and I guarantee you they're actually…

— Emmett Shear

Twitch launched in June of 2011, and our growth ever since has exceeded even my expectations, which were not small. A year…

— Emmett Shear

Given the growing popularity of pop culture conventions, many of them are selling out, leaving a lot of fans out in the…

— Emmett Shear