Any Quote by Eric Ries

The lesson of the MVP is that any additional work beyond what was required to start learning is waste, no matter how important it…

— Eric Ries

HubSpot has used the lean startup method to build a spectacularly successful company. What I particularly love about HubSpot is that they are so…

— Eric Ries

By the time that product is ready to be distributed widely, it will already have established customers.

— Eric Ries

It was 1999, and we were building a way for college kids to create online profiles for the purpose of sharing... with employers. Oops.…

— Eric Ries

Except in very narrow cases, where there's breakthrough science that needs patent production, worrying about competitors is a waste of time. If you can't…

— Eric Ries

“waiting too long to release can lead to the ultimate waste: making something that nobody wants.”

— Eric Ries

There's nothing wrong with raising venture capital. Many lean startups are ambitious and are able to deploy large amounts of capital. What differentiates them…

— Eric Ries

“In the Lean Startup model, every product, every feature, every marketing campaign—everything a startup does—is understood to be an experiment designed to achieve validated…

— Eric Ries

Learning is the essential unit of progress for startups.

— Eric Ries

“...a long-term reputation is only at risk when companies engage in vocal launch activities such as PR and building hype. When a product fails…

— Eric Ries

The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about…

— Eric Ries

Every startup has a chance to change the world, by bringing not just a new product, but an entirely new institution into existence.

— Eric Ries