Business Quote by Clayton M. Christensen
““the deliberate strategy process often becomes a subsequent impediment to a company’s efforts to launch new waves of successful disruptive growth. This happens in two ways. First, the filters in the resource allocation process of successful companies become so well attuned to the successful strategy that they filter out all but the initiatives that sustain the existing business—causing them to ignore the disruptive innovations that create the next waves of growth. Just as important, once deliberate strategy processes have become embedded within organizations, they find it difficult to employ emergent processes again when launching new businesses.””
About This Quote
Source Book: The Innovator’s Dilemma, 1997
Deliberate strategy can block disruptive innovation by over‑filtering resources and resisting emergent approaches.
In simple terms: Rigid planning hinders breakthrough growth.
Balance planning with flexibility.
Themes
Mood
Type
When to use this quote
- new product development
- corporate restructuring
- venture creation
- R&D management
Key Concepts
Questions to Reflect On
- How can firms keep filters open to novel ideas?
- When should emergent processes replace formal planning?
Over‑emphasis on existing success can blind firms to radical opportunities.