Bruce Henderson

“nearly 60 percent of the credible intelligence gathered in Europe came from Ritchie Boys.”

— Bruce Henderson

Any approach to strategy quickly encounters a conflict between corporate objectives and corporate capabilities. Attempting the impossible is not good strategy. It…

— Bruce Henderson

Any corporate policy and plan which is typical of the industry is doomed to mediocrity. Where this is not so, it should…

— Bruce Henderson

The essential element of successful strategy is that it derives its success from the differences between competitors with a consequent difference in…

— Bruce Henderson

The objective is to enlarge the scope of your advantage which can only happen at someone else's expense.

— Bruce Henderson

Your most dangerous competitors are those that are most like you.

— Bruce Henderson

Fatal North was being poisoned to death aboard his own vessel and by someone from his hand-picked crew... a cold-blooded, calculating, pre-meditated…

— Bruce Henderson

All strategy depends on competition.

— Bruce Henderson