Business Quote by Steve Jobs
“Making an enduring company was both harder and more important than making a great product.”
About This Quote
Source Speech: Stanford Commencement Address, 2005
Building a lasting company is more challenging and valuable than creating a single great product.
In simple terms: Creating a durable company matters more than a single product.
Prioritize long‑term vision over short‑term hits.
Themes
Mood
Type
When to use this quote
- startup founding
- product launches
- company scaling
- brand building
Key Concepts
Questions to Reflect On
- What values sustain a company over time?
- How can product excellence support lasting impact?
Short‑term product focus can neglect culture.