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Business Quote by Steve Jobs

“Making an enduring company was both harder and more important than making a great product.” quote by Steve Jobs
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“Making an enduring company was both harder and more important than making a great product.”

Steve Jobs

About This Quote

Source Speech: Stanford Commencement Address, 2005

Building a lasting company is more challenging and valuable than creating a single great product.

In simple terms: Creating a durable company matters more than a single product.

Key Takeaway

Prioritize long‑term vision over short‑term hits.

Themes

business leadership legacy innovation

Mood

inspirational serious

Type

philosophical business

When to use this quote

  • startup founding
  • product launches
  • company scaling
  • brand building

Key Concepts

entrepreneurship sustainability

Questions to Reflect On

  • What values sustain a company over time?
  • How can product excellence support lasting impact?
A Different Perspective

Short‑term product focus can neglect culture.

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