Able Quote by Steve Jobs

The reason that Apple is able to create products like the iPad is because we've always tried to be at the intersection of technology…

— Steve Jobs

The reality is, is that we love competition, at Apple. We think it makes us all better. But we want people to invent their…

— Tim Cook

Well, clearly Apple is a role model of the American innovation whereby it produced all these products - iPod, iPhone, iPad - that are…

— Al-Waleed bin Talal

The goal of Apple is not to make money but to make really nice products, really great products.

— Jonathan Ive

We have so much Apple influence in what we do, because we love Apple. We don't want to use their products necessarily, but we…

— Jared Isaacman

Apple's goal isn't to make money. Our goal is to design and develop and bring to market good products.

— Jonathan Ive

The engineering is long gone in most PC companies. In the consumer electronics companies, they don't understand the software parts of it. And so…

— Steve Jobs

Apple, of all the global tech companies, was the one that understood why artists make things.

— Jimmy Iovine

The reason Apple is really good, I think, and the reason their stores succeeded, is not just 'cause we know the big idea, but…

— Ron Johnson

Apple's proven to be really good at taking what we're capable of with technology and making it useful and solve human problems.

— Evan Sharp

I really believe I know why my designs were better than any other human being, but I don't want to take credit for starting…

— Steve Wozniak

The reason why Apple computers have worked so well over time is that, unlike Microsoft, they don't bend over backward to be compatible with…

— Douglas Rushkoff