Marketing Quote by Stephen Denny

Smart brands never try to appeal to more than their audience group. Assuming you're audience is one of the segments that watches, it's your…

— Joshua Rogers

“We reach for the same brand not because we trust its quality but because we want to reassure ourselves that we made a smart…

— David McRaney

In business, standards establish the rules of the game, creating path dependencies as investments are made and corresponding designs are set in stone and…

— Evgeny Morozov

Your work gets destroyed by dumb people and it gets enhanced by smart people and it really doesn't have anything to do with marketing.

— Paula Scher

Positioning the brand and regaining trust are all smart things for us to do and those are the litmus tests for any decisions we…

— John McKinley

Eventually the consumer will come to appreciate the editorial point of view of every different brand. User-generated content without editorial oversight will simply be…

— Michael Eisner

“Salesmanship is usually the art of making it the prospect’s problem, the salesperson’s need or desire to earn money.”

— Mokokoma Mokhonoana

One of the most abused country on earth is Mexico. The marketing spills over the border, and people are persuaded to eat food that's…

— Raj Patel

Someone else who liked what I did might turn around and say, "She's reworking and rethinking everything. She could just be making blankets now,…

— Tracey Emin

“In the innovation age customer experience is key. Your impression defines their expression”

— Fela Durotoye

The worst advice? 'Don't listen to the critics.' I think that you really ought to listen to the critics, because sometimes they're telling you…

— Stephen King

With every product, the delta between the brand and the reality determines its power over the minds of consumers, and with Trump, that delta…

— Rick Wilson