Smart brands never try to appeal to more than their audience group. Assuming you're audience is one of the segments that watches, it's your chance to galvanize this specific group, which is larger here than anywhere else, with a bold… — Joshua Rogers Copy Share Image
“Smart brands Eat the Bug when they use their natural advantages—intellectual, structural, financial, logical, and emotional—to do what the giant can’t imagine doing.” — Stephen Denny Copy Share Image
