Accountability Quote by Simon Mainwaring

Our success is a direct result of knowing how to market a brand and having the right people representing the brand.

— Greg Norman

The crucial ingredient in the success of any brand is its claim to authenticity.

— Al Ries

A business based on brand is, very simply, a business primed for success.

— David F. D'Alessandro

“A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century.”

— Guy Kawasaki

Your brand is your public identity, what you're trusted for. And for your brand to endure it has to be tested, redefined, managed and…

— Lisa Gansky

You've got to be very insightful about your brand, who you are, and what you mean to people. You've got to be able to…

— Frances Allen

Success in an endeavor requires commitment, transparency, authenticity and accountability.

— Anil Sinha

The recipe for success . . . customers will get what they want, when they want it . . . you will see more…

— Martin Zwilling

“The word 'brand' makes me shudder because of its links to commercialism and selling out. But the truth is that because great brands deeply…

— Rod Judkins

In a world where authenticity increasingly is in focus, consumers are seeking more than brands who focuses on revenue - consumers want to support…

— Martin Lindstrom

“Develop your brand! Write your own success story.”

— Anyaele Sam Chiyson

Overall, because branding is about creating and sustaining trust it means delivering on promises. The best and most successful brands are completely coherent. Every…

— Wally Olins