Feminism Quote by Sheryl Sandberg
““This is why a woman needs to combine niceness with insistence, a style that Mary Sue Coleman, president of the University of Michigan, calls “relentlessly pleasant.”22 This method requires smiling frequently, expressing appreciation and concern, invoking common interests, emphasizing larger goals, and approaching the negotiation as solving a problem as opposed to taking a critical stance.23 Most negotiations involve drawn-out, successive moves, so women need to stay focused … and smile.””
About This Quote
Source Article: Women in Negotiation, Harvard Business Review, 2013
Women succeed in negotiations by pairing friendliness with firm resolve, using warmth to build rapport while staying goal‑oriented and problem‑solving.
In simple terms: Combine kindness with firmness to negotiate effectively.
Be pleasant yet assertive.
Themes
Mood
Type
When to use this quote
- business meetings
- salary discussions
- team collaborations
- conflict resolution
Key Concepts
Questions to Reflect On
- How can you balance warmth and firmness without compromising credibility?
- When does pleasantness hinder assertiveness?
May be perceived as manipulative if overused; cultural expectations can limit effectiveness.