Business Quote by Roger Martin

Design is the underlying skill that activates innovation. If you want to innovate, you've got to design.

— Marty Neumeier

Innovation is creativity with a job to do.

— John Emmerling

Innovation, like creativity, is an amorphous concept. It's the holy grail of business, but achieving it - even merely explaining it - is lightning-in-a-bottle…

— Adam Lashinsky

The people in business must understand what they can achieve with designers. Designers have to understand that they really must deliver to business not…

— Hartmut Esslinger

Designers are by nature more inquisitive, more connected. They dig a little deeper in terms of insights. They turn those insights into innovation. That…

— Mark Parker

In the marketplace, design is your greatest differentiator once everything becomes comparable in terms of technology and quality.

— Gerry McGovern

You have to train people how to be business innovators. If you don't train them, the quality of the ideas that you get in…

— Gary Hamel

A lot of companies are able to do without design. A few companies are able to do without creativity. A very few. Creativity is…

— Marcel Wanders

Innovation is new stuff that is made useful.

— Max McKeown

We want to use innovation to be the most productive retail store in the industry.

— Doug McMillon

Design is a powerful factor in communication between disciplines and stakeholders and can transform knowledge into creative, human-oriented solutions that can promote companies' and…

— Jens Martin Skibsted

There is no one, right way to design or develop anything. To a large degree, it needs to reflect the culture — especially the…

— Nathan Shedroff