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It's not about me, it's about you, the customer. And if I…

“It's not about me, it's about you, the customer. And if I am effective in making what I do about you, and I can enhance you and elevate you, you will support me forever.” quote by Kenneth Cole
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“It's not about me, it's about you, the customer. And if I am effective in making what I do about you, and I can enhance you and elevate you, you will support me forever.”

Kenneth Cole

About This Quote

Source Brand Manifesto: Kenneth Cole Collection, 2010

Putting the customer first creates lasting loyalty and mutual benefit.

In simple terms: Focus on the customer.

Key Takeaway

Prioritize customer needs.

Themes

customer focus service loyalty

Mood

empathetic strategic

Type

business inspirational

When to use this quote

  • retail
  • consulting
  • software services
  • hospitality

Key Concepts

relationship marketing value creation

Questions to Reflect On

  • How do you balance customer and employee needs?
  • What signals show true customer loyalty?
A Different Perspective

Over‑emphasis on customers may neglect employee wellbeing.

2.5 out of 5 (7 ratings)

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