Acquire Quote by Jerry Thomas
“An efficient bartenders first aim should be to please his customers, paying particular attention to meet the individual wishes of those whose tastes and desires he has already watched and ascertained; and, with those whose peculiarities he has had no opportunity of learning, he should politely inquire how they wish their beverages served, and use his best judgment in endeavoring to fulfill their desires to their entire satisfaction. In this way he will not fail to acquire popularity and success.”
About This Quote
Source Book: How to Mix Drinks, or the Bon-Vivant’s Companion, 1862
A bartender should attentively serve known customers and politely learn new patrons’ preferences to ensure satisfaction and success.
In simple terms: Good service mixes knowledge of regulars with curiosity about newcomers.
Key Takeaway
Listen, ask, and adapt to each guest.
Themes
service
hospitality
attention to detail
Mood
professional
thoughtful
Type
instructional
practical
When to use this quote
- restaurant work
- event catering
- customer service training
- personal branding
- feedback loops
Key Concepts
customer insight
personalization
communication
Questions to Reflect On
- How do you balance efficiency with personalized service?
- When is it appropriate to ask for preferences?
A Different Perspective
Over‑personalization can be intrusive; time constraints limit deep inquiry.
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