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Business Quote by James C. Collins

“Great companies foster a productive tension between continuity and change.” quote by James C. Collins
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“Great companies foster a productive tension between continuity and change.”

James C. Collins

About This Quote

Source Book: Good to Great, Jim Collins, 2001

Successful firms balance preserving core values with embracing change, creating productive tension that drives innovation.

In simple terms: Balance continuity with change.

Key Takeaway

Maintain core while innovating.

Themes

leadership innovation change management continuity strategy

Mood

optimistic strategic

Type

business motivational

When to use this quote

  • corporate strategy
  • team development
  • product design
  • market adaptation

Key Concepts

organizational theory systems thinking growth mindset

Questions to Reflect On

  • How do you measure healthy tension?
  • When should continuity yield to change?
A Different Perspective

Too much tension can cause instability.

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