Learning Quote by Eric Ries
““although we write the feedback loop as Build-Measure-Learn because the activities happen in that order, our planning really works in the reverse order: we figure out what we need to learn and then work backwards to see what product will work as an experiment to get that learning””
About This Quote
Source Book: The Lean Startup, 2011
Learning objectives drive product experiments, reversing traditional planning.
In simple terms: Plan by defining learning goals first.
Key Takeaway
Start with the question, then design the product.
Themes
innovation
learning
experimentation
Mood
strategic
pragmatic
Type
business
educational
When to use this quote
- startup development
- product testing
- market validation
Key Concepts
Lean methodology
reverse planning
Questions to Reflect On
- What learning outcome guides your next experiment?
- How can reverse planning improve efficiency?
A Different Perspective
May overlook practical constraints early on.
![“Don't ever make the mistake [of thinking] that you can design something better than what you get from ruthless massively parallel trial-and-error with a feedback cycle. That's giving your intelligence much too much credit.” quote by Linus Torvalds](https://sms4smile.com/quotes/img-quotes/a5e/linus-torvalds-1512_credit_don-t-ever-make-the-mistake-of-thinking_1256350.jpg)
