“Marketing is the art and science of creating need. You can reach out to people to do this, but it’s far more effective to attract them to you.” — Alan Weiss Copy Share Image
“The only measure that matters is improved results—an improved client condition, in this case represented by objectives met and validated by key metrics.” — Alan Weiss Copy Share Image
“While generosity is about more than just money, bear in mind that the idea of it is really based not so much on what… — Alan Weiss Copy Share Image
“Abraham Maslow observed, “When the only tool you have is a hammer, you tend to see every problem as a nail.” — Alan Weiss Copy Share Image
“should be seen as a credible peer by clients and prospects, not as a vendor, salesperson, or subordinate. client” — Alan Weiss Copy Share Image
“Too many consultants fall in love with their own methodology. Success in this business comes from marketing, not from the depth of consulting expertise.… — Alan Weiss Copy Share Image
“Objectives are business outcomes and results that have substantial impact on the products, services, and relationships of the enterprise, and which can be measured.… — Alan Weiss Copy Share Image
“Always ask yourself, “Would I be proud of this if it appeared all over the Internet tomorrow?” — Alan Weiss Copy Share Image
“Million Dollar Consulting Orchestration: if you don’t blow your own horn, there is no music.” — Alan Weiss Copy Share Image
“The key to finding a terrific mentor is not to pursue someone who is at the very top of the profession, but to find… — Alan Weiss Copy Share Image
“On a more localized basis, you can and should relentlessly pursue need within your clients and with your prospects.” — Alan Weiss Copy Share Image
“No money. There is always money! The lights are on, the floors are clean, people at their desks are being paid. Professional services providers… — Alan Weiss Copy Share Image
“I can meet with you again Monday at the same time here in your office, or any morning next week by Skype, or Wednesday… — Alan Weiss Copy Share Image
