Brands are facing a new competitive landscape in which self-definition, core values and purpose will increasingly define their ability to reach customers… — Simon Mainwaring Copy Share Image
Here I am, ninety years old and ready for the cooling board, using a brand new Macintosh computer, and there you sit,… — Stephen King Copy Share Image
My brands all are unique in terms of their spirits, but they have the same Armani stamp. There is a level of… — Giorgio Armani Copy Share Image
I'm a big supporter of this product for women. And [my relationship with the brand Berlei] was so organic. I would go… — Serena Williams Copy Share Image
It's a rare memoir that can tell a story that seems brand new, but Nina Here Nor There does it. This one-of-a-kind… — K. M. Soehnlein Copy Share Image
Netflix did it right and focused on all the things that have replaced the dumb, raw numbers of the Nielsen world -… — Kevin Spacey Copy Share Image
If you were to close your eyes and walk into a place of worship, the sounds and smells would alert you to… — Martin Lindstrom Copy Share Image
The moment you wake up, right away, you can smile... You are aware that a new day is beginning, that life is… — Nhat Hanh Copy Share Image
A brand is a little different. Me, as Carrie the person, wanders around in sweatpants. And then, when I have to be… — Carrie Underwood Copy Share Image
Look, I understand that for a lot of people, the US is superior to their country of residence in myriad ways, but… — Max Barry Copy Share Image
Digital brand integration is part of the evolution of product placement. It's simply another tool marketers use to get products integrated into… — David Brenner Copy Share Image
Success is a funny thing. It means different things to different people. For me, I am always pleased when people connect to… — John Varvatos Copy Share Image
When you're young, and you head out to wonderful, everything is fresh and bright as a brand new penny, but before you… — Robert Goolrick Copy Share Image
In TV, when you're doing guest roles, you're gliding into a zone where people are already very comfortable. They go in and… — Stephen Root Copy Share Image
I think the relationship is very tenuous between fashion and art. Many designers have built relationships with artists, which is not something… — Olivier Theyskens Copy Share Image
As great as it is, 'Vogue' won't change a designer's business. But if an unknown brand is worn by a certain person… — Rachel Zoe Copy Share Image
Marketing today is much more like sailing than driving. Your boat is the brand. If you point your boat in the right… — Steve Rubel Copy Share Image
Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the… — Tom Peters Copy Share Image
Tyler Perry's brand is faith, family and this whole thing that I've built, while my company, 34th Street Films, is like Disney's… — Tyler Perry Copy Share Image
Smart brands never try to appeal to more than their audience group. Assuming you're audience is one of the segments that watches,… — Joshua Rogers Copy Share Image
I remember when being a 'a company man' was a badge of honor; today in Silicon Valley it may brand you a… — Maynard Webb Copy Share Image
The world is changing from day to day; it is high time for our writers to take off their masks, look frankly,… — Lu Xun Copy Share Image
I have inherited two of the most important brands in hip-hop, Def Jam and Roc-A-Fella. Reid and Universal Music Group have given… — Jay-Z Copy Share Image
No movie becomes a hit without good reviews and word-of-mouth. No agency ever became a great brand by merely saying it was… — Rochelle B Lazarus Copy Share Image
Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and… — Nirmalya Kumar Copy Share Image
In theory, everybody buys the best and cheapest commodities offered to him on the market. In practice, if every one went around… — Edward Bernays Copy Share Image
If you can build a powerful brand, you will have a powerful marketing program. If you CAN'T then all the advertising, fancy… — Al Ries Copy Share Image
If you think that by threatening me you can get me to do what you want... well, that's where you're right. But… — Val Kilmer Copy Share Image
Once you know the reason why - you've defined your white space of canvas on which you can paint and create a… — Martin Lindstrom Copy Share Image
Opinion free brands simply will struggle to survive in the future - of that simple reason that we increasingly want to associate… — Martin Lindstrom Copy Share Image
Chinese brands will face many obstacles when marketing to Western consumers. Beyond the associations with poor quality and unsound environmental practices, they… — Nirmalya Kumar Copy Share Image
It's very logical: There is proven ROI in doing whatever you can to turn your customers into advocates for your brand or… — Gary Vaynerchuk Copy Share Image
I’ve played on literally every brand of US drums out there, and I’ve finally found my home. I’ve been looking for drums… — Tre Cool Copy Share Image
To get into the consumer's mind, you have to sacrifice. You have to reduce the essence of your brand to a single… — Al Ries Copy Share Image
A major celebrity is a major brand, and major brands pick very critically what other brands they're going to associate with. So… — Adam Braun Copy Share Image
Perhaps we should worry less about judging people for being Mormon or Baptist or Muslim or gay or straight or black or… — Charity Sunshine Tillemann-Dick Copy Share Image
“Good communication has just a little to do with eloquence. It's character that makes it more successful. Harsh words nicely articulated are… — Israelmore Ayivor Copy Share Image
It seems like not a lot of the world's issues can be solved by big government. But they can be solved by… — David Droga Copy Share Image
Too many commercials. Too many lies. Too many celebrities. I don't recognize. Too many brand names. Too many magazines. I got so… — Fred Small Copy Share Image
Every day I watched how a bare metal frame, rolling down the line would come off the other end, a spanking brand… — Berry Gordy Copy Share Image