Associations Quote by Nirmalya Kumar

Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and trust to…

— Nirmalya Kumar

Fairly or not, Western consumers associate Chinese products primarily with 'low price.'

— Nirmalya Kumar

What today's business reality makes clear is that brands cannot survive in a society that is failing economically, socially, ethically, and morally.

— Simon Mainwaring

Chinese people today have strong demand for culture, but we need effective supply, and China needs innovative cultural products.

— Wang Jianlin

Best Buy is just too Western! They do not stock enough Chinese brands, and Chinese people do not want to buy foreign brands.

— Zhang Jindong

“A very focused Chinese government, with firm, long-term social and economic goals, and an increasingly assertive international voice, is feeling more pressure from the…

— Jeremy Gordon

There are brands out there in the world that have an incredible influence on the culture. Numerous ones are badly done.

— Stefan Sagmeister

A lot of Americans desperately want to believe that China is full of poor people who can't innovate, and the only goods they make…

— Sarah Lacy

The more I come to know about the outside world's perception of China, the more I feel there are all sorts of misunderstandings, and…

— Jack Ma

Conditions in Chinese factories are harsh. They're much harsher than they are in, for instance, the United States or any Western nation.

— Charles Duhigg

The Chinese consumer is everybody. It's very simple.

— Diane von Furstenberg

Chinese companies may well be competitive on their domestic market, but it will be another 6 to 8 years before they become serious competitors…

— Tulsi Tanti