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Am sorry Quote by Tom Peters

“Gandhi and Mandela and Churchill and JFK and Reagan and Thatcher and Sarkozy and Franklin and Washington set the tone to an incredible degree-their "personal style" was their "brand." ("It" starts with personal style of the tip-top leadership team. Sorry to be politically insensitive, but who…” quote by Tom Peters
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“Gandhi and Mandela and Churchill and JFK and Reagan and Thatcher and Sarkozy and Franklin and Washington set the tone to an incredible degree-their "personal style" was their "brand." ("It" starts with personal style of the tip-top leadership team. Sorry to be politically insensitive, but who would give a hoot about Tibet if it weren't for the look and style of the Dalai Lama?) Boss at any level: You're either on the "it" boat-or not.”

Tom Peters

About This Quote

Source Book: In Search of Excellence by Thomas J. Peters and Robert H. Waterman, 1982

Leaders’ personal style defines their brand and influences impact.

In simple terms: Style is a leader’s brand.

Key Takeaway

Cultivate a distinctive, authentic style.

Themes

leadership personal branding authenticity

Mood

thoughtful analytical

Type

leadership philosophical

When to use this quote

  • political leadership
  • corporate leadership
  • public speaking
  • media appearances

Key Concepts

brand identity influence public perception

Questions to Reflect On

  • What elements of your style reflect your values?
  • How does style affect your credibility?
A Different Perspective

Overemphasis on style may overlook substance.

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