Business Quote by Tom Farmer
“Customers must trust an organisation and its people.”
About This Quote
Trust is essential for customers to engage with an organization and its staff.
In simple terms: Customers need to trust the company and its people.
Build and maintain trust consistently.
Themes
Mood
Type
When to use this quote
- service delivery
- brand communication
- employee conduct
- crisis handling
Key Concepts
Questions to Reflect On
- How do you demonstrate trustworthiness?
- What steps recover lost trust?
Trust can be fragile and easily broken.