Business Quote by Steve Easterbrook
“The business cannot ignore what customers are saying when the message is clear: We're not on our game.”
About This Quote
Source Speech: Internal company meeting, 2015
The company must heed clear customer feedback indicating performance issues, as ignoring it risks further decline.
In simple terms: Listen to customers; they signal problems.
Key Takeaway
Act on feedback promptly.
Themes
customer focus
quality
accountability
Mood
urgent
concerned
Type
business
strategic
When to use this quote
- product development
- service delivery
- marketing strategy
- team meetings
Key Concepts
feedback loops
continuous improvement
Questions to Reflect On
- What specific customer concerns are most urgent?
- How can you verify the feedback’s accuracy?
A Different Perspective
Feedback may be noisy or misinterpreted.
![“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once, for example, when I was just starting out in the food business, I was hired by the caper people to develop a lot of recipes using capers, and it was weeks of…” quote by Nora Ephron](https://sms4smile.com/quotes/img-quotes/d79/nora-ephron-1217_business_s-ometimes-when-you-are-a-food-person-th_980.jpg)
![“If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State.” quote by Bertrand Russell](https://sms4smile.com/quotes/img-quotes/bad/bertrand-russell-69_acquire_if-the-state-does-not-acquire-supremacy_1379.jpg)