Marketing Quote by Rob Goffee
““Finally, in its negative form, solidarity may coalesce around functional or divisional interests so that individuals see the world through the eyes of marketing, finance, production, or R&D, rather than taking an overall view of the organization’s best interests. Turf battles are a likely outcome as factions begin to appear.””
About This Quote
Source Article: The Dark Side of Solidarity by Rob Goffee, 2010
Solidarity can fragment into siloed interests, leading to turf battles and loss of organizational perspective.
In simple terms: Solidarity may cause divisions and turf wars.
Foster cross‑functional collaboration.
Themes
Mood
Type
When to use this quote
- team projects
- company restructuring
- change management
- strategic planning
Key Concepts
Questions to Reflect On
- How to balance group identity with overall goals?
- What structures prevent siloing?
Overemphasis on groups can hinder unity.