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Customer Quote by Richard H. Thaler

“Markowitz’s strategy can be viewed as one example of what might be called the diversification heuristic. “When in doubt, diversify.” quote by Richard H. Thaler
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““Markowitz’s strategy can be viewed as one example of what might be called the diversification heuristic. “When in doubt, diversify.””

Richard H. Thaler

About This Quote

Source Book: Misbehaving by Richard H. Thaler, 2015

Diversification is a practical heuristic: when uncertain, spread risk across many options.

In simple terms: Spread risk when unsure.

Key Takeaway

Apply diversification to reduce uncertainty.

Themes

risk management decision making heuristics

Mood

analytical pragmatic

Type

economic strategic

When to use this quote

  • investing
  • career planning
  • product development
  • health choices

Key Concepts

behavioral economics portfolio theory uncertainty

Questions to Reflect On

  • When is concentrating risk acceptable?
  • How do you balance diversification with focus?
A Different Perspective

Diversification can dilute potential high returns.

3.9 out of 5 (5 ratings)

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