Business Quote by Richard Edelman
“Business really has to work its way back. It has to re-earn the trust of its broad sets of constituents.”
About This Quote
Source Interview: PR Week, 2018, Richard Edelman on corporate trust
Companies must rebuild trust with stakeholders after losing it.
In simple terms: Earn back trust with stakeholders.
Rebuild stakeholder trust.
Themes
Mood
Type
When to use this quote
- crisis management
- customer service
- employee relations
- public relations
Key Concepts
Questions to Reflect On
- What actions can restore trust?
- How do you measure regained trust?
Trust rebuilding takes time and consistency.