Better Quote by Richard Edelman
“I think that the direct conversation is exactly what companies need to earn trust of customers. Admit an error. Fix a problem. Commit to doing better. That is only human.”
About This Quote
Source Speech: Edelman Trust Barometer 2023, Public Relations Conference, 2023
Transparency and accountability build customer trust; admit mistakes, fix them, and improve.
In simple terms: Admitting errors and improving builds trust.
Key Takeaway
Own mistakes, act quickly, improve.
Themes
trust
transparency
accountability
customer relations
Mood
reflective
professional
Type
advisory
inspirational
When to use this quote
- customer service
- crisis management
- brand rebuilding
- public statements
Key Concepts
reputation management
ethical communication
human error
Questions to Reflect On
- How do you encourage openness in your team?
- What barriers prevent quick fixes?
A Different Perspective
Human nature can limit willingness to admit faults, slowing recovery.
