Business Quote by Michael Farmer

“Shareholder value became, from the 1990s onwards, a driver of management consulting success and, somewhat sadly, of advertising agency marginalization.”

— Michael Farmer

“Creativity is to ads as product quality is to cars, airplanes and electronic equipment – it’s absolutely necessary, and it needs to be built-in…

— Michael Farmer

“Ad agencies continue to believe that improved creativity is the answer for agency and client problems.”

— Michael Farmer

The advertising agency, as it stands today, is a peculiar manifestation of American business life of the twentieth century - glossy, brash, and insecure.

— Ilka Chase

The ad industry isn't struggling for a new set of principles or abandoning the ones that made it great from the start. It's simply…

— Rochelle B Lazarus

Over the years, advertising had become very lazy, very visual. Visuals are important, yes, but as a part of the story.

— David Droga

“If we cannot provide clients with the one thing they really want from us -- creativity -- there is little future for the ad…

— Bob Hoffman

You can say on one hand the market is crazy but it's not 1999. People have had their medicine from overexuberance. I find it…

— James Packer

Valuable companies take decades to build.

— Chamath Palihapitiya

“Quirky, Airbnb, and Uber are great examples of entrepreneurs taking advantage of the expanding scale of exponential impact. They have created billion-dollar companies in…

— Peter H. Diamandis

Advertising is the greatest art form of the twentieth century.

— Marshall McLuhan

“What has my readers scratching their heads, though, is why advertisers, whose cumulative actions have painted ad agencies into a corner, marginalizing their agencies…

— Michael Farmer