Chins Quote by Jonathan Ive
“With the early prototypes, I held the phone to my ear and my ear [would] dial the number. You have to detect all sorts of ear-shapes and chin shapes, skin colour and hairdo... that was one of just many examples where we really thought, perhaps this isn’t going to work.”
About This Quote
Source Interview: 2010 Design Talk, Jonathan Ive, Apple
Early prototypes revealed unexpected user‑device interactions, prompting doubts about practicality.
In simple terms: Early designs showed unexpected issues, causing skepticism.
Validate concepts with real users early.
Themes
Mood
Type
When to use this quote
- product development
- consumer electronics
- usability testing
Key Concepts
Questions to Reflect On
- How can we better anticipate user behavior?
- What testing methods reduce surprise?
User habits may differ from expectations, limiting adoption.