Business Quote by John Sculley Download Open image “No great marketing decisions have ever been made on qualitative data” — John Sculley ★ ★ ★ ★ ★ 3.7 out of 5 (4 ratings) Copy quoteShare Business Data Data science Decision Great marketing Made Marketing Qualitative
“If the data reveals that your customers are unhappy with your product, then not making a decision to improve your product is a waste… — Pooja Agnihotri Copy Share Image
Diving into data has never been more critical for businesses in order to make fast, accurate decisions about customer behaviors and needs and drive… — Parker Harris Copy Share Image
“Always try to connect your decision-making to some sort of data. If you don’t have data, start a market research project and gain data… — Pooja Agnihotri Copy Share Image
“None of that data, however, actually tells you why customers make the choices that they do.” — Clayton M. Christensen Copy Share Image
I hope that, in the future, data is used to empower people and not just for marketing purposes. — Hilary Mason Copy Share Image
I believe that conventional marketing techniques are increasingly ineffective. Customers are hyped out. They have been overmarketed. They are becoming more cynical about the… — Anita Roddick Copy Share Image
We don't believe in market research for a new product unknown to the public. So we never do any. — Akio Morita Copy Share Image
“No data are excluded on subjective or arbitrary grounds. No one piece of data is more highly valued than another. The consequences of this… — Jennifer K. McArthur Copy Share Image
I was always curious why certain marketing worked and some marketing did not. — Simon Sinek Copy Share Image
I have found that I always learn more from my mistakes than from my successes. If you aren't making some mistakes, you aren't taking… — John Sculley Copy Share Image
I believe that crisis really tends to help develop the characer of an organisation. — John Sculley Copy Share Image
There are just moments when all the stars are aligned for breakthrough products. — John Sculley Copy Share Image
The characteristics that I look for when I'm looking for really good entrepreneurs to lead companies are you have to have an inquiring mind,… — John Sculley Copy Share Image
Apple does magical things, but it does magical things that are a combination of a product, a service, a system, and an experience with… — John Sculley Copy Share Image
Ross Perot came and visited Apple several times and visited the Macintosh factory. Ross was a systems thinker. — John Sculley Copy Share Image
We expect teachers to handle teenage pregnancy, substance abuse, and the failings of the family. Then we expect them to educate our children. — John Sculley Copy Share Image
Everything at Apple can be best understood through the lens of designing. Whether it's designing the look and feel of the user experience, or… — John Sculley Copy Share Image
When I was 5 or 6 years old, I never wanted toys; I wanted electrical parts so I could build things. And I was… — John Sculley Copy Share Image
It's suddenly practical to do very high quality video wirelessly over mobile devices, and we're just in the early days of that. — John Sculley Copy Share Image
My guess is that Apple won't just pass Microsoft in market capitalization, but will go way beyond it. — John Sculley Copy Share Image
Companies with cultures that celebrate diverse opinions and encourage the exchange of ideas have an advantage when solving difficult problems. A company that doesn't… — Doug McMillon Copy Share Image
“Take some books and read; that’s an immense help; and books are always good company if you have the right sort.” — Louisa May Alcott Copy Share Image
I'm a business first and foremost so whatever my business is, it's separate from my personal. It's like whatever I do business wise, it's… — Snoop Dogg Copy Share Image
Many early-stage entrepreneurs make one simple mistake: Describing this 'big picture' in vague concepts and words. — Sunil Nagaraj Copy Share Image
Nobody has a crystal ball, and part of evolving a business plan is to say, 'I might have said we're going left, but I… — Ryan Kavanaugh Copy Share Image
I think a business guy is different from an artist. They walk different paths. Artists create the best outputs when they're having fun. And… — G-Dragon Copy Share Image
“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once,… — Nora Ephron Copy Share Image
If you have a different mindset, you will have a different outcome: if you make different choices from your peers, your life will then… — Jack Ma Copy Share Image
“Some say the Earth is angry Because he wants no company; I say the Earth is angry Because he lives alone.” — N.K. Jemisin Copy Share Image
If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State. — Bertrand Russell Copy Share Image
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