Brand Quote by Jeff Bezos

“A “brand” identifies how you are unique and different. It is an attention-getter to help you stack up against your competitors. It also shares…

— Susan C. Young

A brand is a storehouse of trust that matters more and more as choices multiply. People want to simplify their lives.

— Niall FitzGerald

In daily practice, the word brand stands as a surrogate for the word reputation. In fact, your brand acts just like a person. When…

— Jim Mullen

A brand is the promise of an experience.

— Alexander Isley

It's the behaviour of your company and its people that form your reputation, and your reputation is your brand

— Dave Allen

Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.

— David F. D'Alessandro

“The word 'brand' makes me shudder because of its links to commercialism and selling out. But the truth is that because great brands deeply…

— Rod Judkins

A brand is simply a set of beliefs. And if you don't create a set of beliefs around your products or services, well, you…

— Debbie Millman

A brand is an emotional construct. It helps you to project an image to the world which you'd like to own.

— Martin Lindstrom

A brand is nothing but an expression of the consumer’s loyalty and trust.

— Phil Dusenberry

A business based on brand is, very simply, a business primed for success.

— David F. D'Alessandro

Remember that your reputation is everything. You build your personal brand through everything you do, whether big actions or small decisions, and that brand…

— Jan Fields