Attitude quotes Quote by Susan C. Young

A brand is an emotional construct. It helps you to project an image to the world which you'd like to own.

— Martin Lindstrom

A brand is something that has a clear-cut identity among consumers, which a company creates by sending out a clear, consistent message over a…

— Phil Knight

A brand is a storehouse of trust that matters more and more as choices multiply. People want to simplify their lives.

— Niall FitzGerald

A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one product or…

— Seth Godin

Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.

— David F. D'Alessandro

A brand is simply a set of beliefs. And if you don't create a set of beliefs around your products or services, well, you…

— Debbie Millman

A brand is essentially a container for a customer’s complete experience with the product or company.

— Sergio Zyman

“The word 'brand' makes me shudder because of its links to commercialism and selling out. But the truth is that because great brands deeply…

— Rod Judkins

Brands always mean something. If you don't define what the brand means, your competitors will

— Richard Branson

Brand is really the connection between you and your customersif you have a very strong culture, then the brand will come through.

— Brian Chesky

Brand is much more than a name or a logo. Brand is everything and everything is brand

— Dan Pallotta

A brand is the promise of an experience.

— Alexander Isley