Balance Quote by James C. Collins
“A visionary company doesn't simply balance between idealism and profitability: it seeks to be highly idealistic and highly profitable.”
About This Quote
Source Speech: Business Leadership Conference, 2015
A truly visionary firm pursues both bold ideals and strong profits, refusing to compromise one for the other.
In simple terms: Great companies excel at both vision and profit.
Aim for high ideals and high earnings.
Themes
Mood
Type
When to use this quote
- startup planning
- corporate strategy
- social entrepreneurship
Key Concepts
Questions to Reflect On
- Can a business be both radically idealistic and financially dominant?
- What safeguards prevent profit from eroding values?
Balancing idealism and profit can be tension‑filled and may require trade‑offs.