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Attrition Quote by Howard Schultz

“I am concerned about any attrition in customer traffic at Starbucks, but I don't want to use the economy, commodity prices or consumer confidence as an excuse.” quote by Howard Schultz
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“I am concerned about any attrition in customer traffic at Starbucks, but I don't want to use the economy, commodity prices or consumer confidence as an excuse.”

Howard Schultz

About This Quote

Source Interview: Starbucks Annual Shareholder Meeting, 2018

He worries about losing customers but refuses to blame external economic factors, seeking internal solutions.

In simple terms: Wants to improve sales without blaming the economy.

Key Takeaway

Focus on internal improvements.

Themes

customer loyalty business strategy accountability

Mood

concerned proactive

Type

business reflective

When to use this quote

  • store performance reviews
  • customer feedback analysis
  • employee training
  • product innovation

Key Concepts

marketing consumer behavior economic attribution

Questions to Reflect On

  • How can we boost traffic without external excuses?
  • What internal changes matter most?
A Different Perspective

External factors still influence traffic; not all causes are internal.

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