Communication Quote by Herb Sorensen
““Shelf edge is the most powerful location for communication.””
About This Quote
The most effective place to convey a message is at the edge where attention is naturally drawn.
In simple terms: Edge spots get the most attention for communication.
Key Takeaway
Use prominent positions for key messages.
Themes
communication
attention
design
media
Mood
analytical
practical
Type
advice
strategic
When to use this quote
- advertising
- presentations
- signage
Key Concepts
visual hierarchy
strategic placement
Questions to Reflect On
- Where else can you capture attention?
- How to avoid clutter at the edge?
A Different Perspective
Overreliance on edges may ignore central content.
