Relationship Building Quote by David H. Maister
““As the chapter on relationship building suggested (Chapter 5), we must find ways not only to be credible, but also to give the client the sense that we are credible. We must illustrate, not assert. Why””
About This Quote
Source Book: The Trusted Advisor, 2000
Credibility is built by showing evidence, not merely stating claims; clients need tangible proof of reliability.
In simple terms: Show, don’t just say you’re credible.
Key Takeaway
Provide concrete examples to build trust.
Themes
trust
credibility
client relationships
Mood
analytical
professional
Type
business
educational
When to use this quote
- consulting proposals
- sales pitches
- team meetings
- client onboarding
Key Concepts
evidence‑based persuasion
professional ethics
Questions to Reflect On
- What evidence best demonstrates your reliability?
- How do you balance data with empathy?
A Different Perspective
Over‑reliance on data can ignore emotional aspects of trust.
