Food Quote by Daniel Lubetzky
“We try to think with 'and' rather than 'or.' It doesn't have to be healthy or tasty. It can be healthy and tasty. It can be wholesome and convenient.”
About This Quote
Source Interview: Daniel Lubetzky speaking on product development, 2022
Advocates combining desirable attributes, like health and taste, rather than seeing them as mutually exclusive.
In simple terms: Health and taste can coexist in one product.
Key Takeaway
Design offerings that meet multiple needs.
Themes
innovation
wellness
design
Mood
thoughtful
optimistic
Type
philosophical
inspirational
When to use this quote
- food industry
- product design
- marketing strategy
- consumer education
Key Concepts
dual benefit
consumer choice
product development
Questions to Reflect On
- Can you identify products that already blend these qualities?
- What compromises might be needed?
A Different Perspective
Balancing cost and feasibility can be tough.
![“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once, for example, when I was just starting out in the food business, I was hired by the caper people to develop a lot of recipes using capers, and it was weeks of…” quote by Nora Ephron](https://sms4smile.com/quotes/img-quotes/d79/nora-ephron-1217_business_s-ometimes-when-you-are-a-food-person-th_980.jpg)
