Design Quote by Yvon Chouinard
““Once you lose the discipline of functionality as a design guidepost, the imagination runs amok.””
About This Quote
Source Interview: Patagonia founder, 2019
Losing functional design discipline leads to unchecked imagination, risking impractical outcomes.
In simple terms: Without function, imagination can become chaotic.
Key Takeaway
Balance function with creativity.
Themes
design
creativity
functionality
Mood
reflective
instructive
Type
design
philosophical
When to use this quote
- product development
- creative brainstorming
- brand strategy
Key Concepts
design thinking
innovation management
Questions to Reflect On
- How to keep imagination grounded?
- When does function hinder innovation?
A Different Perspective
Pure imagination may ignore feasibility.
![“Please don't fall into the trap of believing that I am terribly dogmatical about [the goto statement]. I have the uncomfortable feeling that others are making a religion out of it, as if the conceptual problems of programming could be solved by a single trick, by a simple form of coding discipline!” quote by Edsger Dijkstra](https://sms4smile.com/quotes/img-quotes/6ad/edsger-dijkstra-5102_believe_please-don-t-fall-into-the-trap-of-belie_167695.jpg)
