About Quote by Steven Sinofsky

I guess I always had made some assumptions about what it would be like to work in a tech company, and some were right,…

— Daniel Lyons

“The key is to rigorously determine the market for a new product long before the products are built, and making sure the market is…

— Madhavan Ramanujam

It turns out that is exactly what product strategy is all about—figuring out the right product is the innovator’s job, not the customer’s job.

— Ben Horowitz

“How can we walk away from requirements that we know to be true to pursue something that we think will help?” It turns out…

— Ben Horowitz

Very often design is the most immediate way of defining what products become in people's minds.

— Jonathan Ive

Often, very talented technical people find it extraordinarily difficult to take the viewpoint of customers, who are often ignorant about the technology and who…

— Barbara Bund

Most of all, I discovered that in order to succeed with a product, you must truly get to know your customers and build something…

— Marc Benioff

In our product development cycle, we ask and listen to our customer about what she wants.

— Emily Weiss

You have to have honesty to the product. You have to meet consumer expectations. You give them value for their money and give them…

— Janet Evanovich

Our development strategy is based on a deep understanding of our customers. They want high-quality products and good service.

— Liang Wengen

Products have to be designed in a way that they are comprehensible.

— Dieter Rams

“For a company to innovate, it must create products and services that let consumers perform a job faster, better, more conveniently, and/or less expensively…

— Anthony Ulwick