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Answers Quote by Sheena Iyengar

“I mean we know that some choice makes you better…” quote by Sheena Iyengar — Download Open image

“I mean we know that some choice makes you better off than no choice. Now do we get better off if we go from a lot of choice versus a few choices? And there I think the answer is much, much, much more complicated.”

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Answers Better off Choice Choices Complicated Get better Ifs Knows Mean Thinking Versus

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Consumers presented with six choices on an item were twice as likely to buy as consumers overwhelmed with 24 varieties of the same item.

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The key to getting the most from choice is to be choosy about choosing.

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I used to go to this store called Draeger's and you had a little bit of that same feeling because this was a store…

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Balancing hopes, desires and an appreciating of the possibilities with a clear-eyed assessment of the limitations: that is the art of choosing.

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