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Customer Quote by Ronald Coase

“The main reason why it is profitable to establish a firm would seem to be that there is a cost of using the price mechanism. The most obvious cost of 'organizing' production through the price mechanism is that of discovering what the relevant prices are.” quote by Ronald Coase
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“The main reason why it is profitable to establish a firm would seem to be that there is a cost of using the price mechanism. The most obvious cost of 'organizing' production through the price mechanism is that of discovering what the relevant prices are.”

Ronald Coase

About This Quote

Firms exist because using market prices to coordinate production incurs costs; organizing via prices is costly.

In simple terms: Firms help avoid the cost of price discovery.

Key Takeaway

Weigh the benefits of organization against price‑coordination costs.

Themes

economics organization transaction costs price mechanism

Mood

analytical neutral

Type

theoretical practical

When to use this quote

  • business planning
  • policy design
  • entrepreneurship

Key Concepts

firm theory coordination costs market efficiency

Questions to Reflect On

  • When is a firm more efficient than market pricing?
  • How do technology changes affect coordination costs?
A Different Perspective

May not account for digital coordination tools.

4.9 out of 5 (10 ratings)

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