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Friends and family Quote by Nir Eyal

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““Why #1: Why would Julie want to use email? Answer: So she can send and receive messages. Why #2: Why would she want to do that? Answer: Because she wants to share and receive information quickly. Why #3: Why does she want to do that? Answer: To know what’s going on in the lives of her co-workers, friends, and family. Why #4: Why does she need to know that? Answer: To know if someone needs her. Why #5: Why would she care about that? Answer: She fears being out of the loop.””

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Friends and family

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