Brands Quote by Michael Eisner

A brand is something that has a clear-cut identity among consumers, which a company creates by sending out a clear, consistent message over a…

— Phil Knight

A brand is a storehouse of trust that matters more and more as choices multiply. People want to simplify their lives.

— Niall FitzGerald

“The word 'brand' makes me shudder because of its links to commercialism and selling out. But the truth is that because great brands deeply…

— Rod Judkins

A brand is an emotional construct. It helps you to project an image to the world which you'd like to own.

— Martin Lindstrom

A brand is a person’s gut feeling about a product, service or organization

— Marty Neumeier

“The word “brand” has now taken an individualized and highly personalized shift toward how you are perceived in the minds of others.”

— Susan C. Young

Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But…

— Elon Musk

“A “brand” identifies how you are unique and different. It is an attention-getter to help you stack up against your competitors. It also shares…

— Susan C. Young

The thing about branding is it isn't etched in stone. A brand is a mark or an image or a perception we stamp on…

— Daymond John

Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you…

— Kevin Plank

Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.

— David F. D'Alessandro

Your brand is your public identity, what you're trusted for. And for your brand to endure it has to be tested, redefined, managed and…

— Lisa Gansky