Brands Quote by Lisa Gansky

A brand is a storehouse of trust that matters more and more as choices multiply. People want to simplify their lives.

— Niall FitzGerald

“The word 'brand' makes me shudder because of its links to commercialism and selling out. But the truth is that because great brands deeply…

— Rod Judkins

Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.

— David F. D'Alessandro

I think sometimes you get too caught up in the business side, and you make compromises, and then the brand becomes unexciting. I think…

— Reed Krakoff

Brand is really the connection between you and your customersif you have a very strong culture, then the brand will come through.

— Brian Chesky

A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.

— Scott D. Cook

Every day, you always have to be cognizant of your brand. I know it can cost you [future] money, but there are a lot…

— Deshaun Watson

We're a brand, but I think the difference is that we know we're a brand and we take advantage of that for our own…

— Perrie Edwards

“Whether you like it or not, you are branding yourself. The concern is whether the brand is a positive one or not. It is…

— Israelmore Ayivor

A brand is a person's perception. Of course, it makes marketers nervous to think that marketing is out of their control, but that's why…

— Marty Neumeier

A brand is an emotional construct. It helps you to project an image to the world which you'd like to own.

— Martin Lindstrom

“A “brand” identifies how you are unique and different. It is an attention-getter to help you stack up against your competitors. It also shares…

— Susan C. Young