Copy Quote by Marcel Wanders
“Often, I'm sitting opposite a client, and I'm thinking, 'How do I convince him to not copy the best-selling product out there?' And sometimes I don't know. Really, it's smarter to be a thief.”
About This Quote
Source Interview: Design Talk, 2015
The speaker wrestles with ethical dilemmas in design, questioning whether copying successful products is ever justified.
In simple terms: Designers face pressure to imitate successful ideas.
Key Takeaway
Balance originality with market demands.
Themes
ethics
design
innovation
competition
Mood
reflective
concerned
Type
advice
philosophical
When to use this quote
- product development
- client pitches
- branding workshops
Key Concepts
intellectual property
creative strategy
market pressure
Questions to Reflect On
- How can you add unique value to an existing concept?
- When is imitation a strategic shortcut?
A Different Perspective
Copying may stifle long‑term brand value and legal risk.
