Advertising Quote by Leo Burnett

Advertising is salesmanship mass produced. No one would bother to use advertising if he could talk to all his prospects face-to-face. But he can't.

— Morris Hite

You can fool all the people all the time if the advertising is right and the budget is big enough.

— Joseph E. Levine

I wish all consumers were as gullible as advertising's biggest critics. Anyone who believes advertising is that powerful will believe almost anything.

— Jef I. Richards

I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a…

— Leo Burnett

I've learned any fool can write a bad ad, but it takes a real genius to keep his hands off a good one.

— Daniel J. Boorstin

A fool and his money get a lot of publicity.

— Al Bernstein

I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them…

— Leo Burnett

Good advertising is written from one person to another. When it is aimed at millions it rarely moves anyone.

— Fairfax M. Cone

Anyone who's in the magazine business thinks about advertisers when they write about something. And anyone who says they don't is a liar.

— John F. Kennedy Jr

The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.

— Johan Huizinga

Advertising is like learning - a little is a dangerous thing. If a man has not the pluck to keep on advertising, all the…

— P. T. Barnum

The advertising industry is one of our most basic forms of communication and, allegedly, of information. Yet, obviously, much of this ostensible information is…

— Marvin E. Frankel