America Quote by Kimbal Musk

The first Chipotle was intended to be my source of funding for a full-scale restaurant, a means to an end. But it turned out…

— Steve Ells

When I created Chipotle in 1993, I had a very simple idea: Offer a simple menu of great food prepared fresh each day, using…

— Steve Ells

Chipotle was going to incorporate all the things I had learned at the Culinary Institute and Stars and really elevate typical fast food.

— Steve Ells

I started Chipotle with the idea to create an experience that's fast - and not fast food.

— Steve Ells

When I started Chipotle, I didn't know the fast-food rules. People told us the food was too expensive and the menu was too limited.…

— Steve Ells

For too long, great food has really only been available in high-end restaurants and specialty food markets, but Chipotle is making the same gourmet…

— Steve Ells

Behind Chipotle is not a corporation; behind Chipotle is a man that is one of the great cooks, that created a great concept.

— Anonymous

Chipotle is really showing that there's a better way to do fast food.

— Steve Ells

Having never taken a business class, the economics of restaurants scared me. I opened Chipotle with the idea that I could step away from…

— Steve Ells

I think it is true that you can eat extremely healthy food at McDonald's, and you can eat amazingly badly at Chipotle.

— Michael Specter

Chipotle is based on a very simple idea: We start with great ingredients, prepare them using classic cooking techniques, and serve them in a…

— Steve Ells

If we really want to change the way Americans eat, we need to make delicious, sustainably-raised food accessible to everyone. Most people are not…

— Steve Ells