Brand Quote by Karen Katz

Channel brand is so key.

— Bonnie Hammer

“Much of the ability to create and maintain valuable brands, as a consequence, has migrated away from the product and to the channel because,…

— Clayton M. Christensen

“In social media, employees are the channel, not brands.”

— Chris Boudreaux

Our customers do not differentiate between channels, and now, neither will we.

— Karen Katz

In the beginning it was just about the business - now it's about the brand.

— Richard Branson

We expanded the brand to include a whole line of apparel and accessories, but we quickly learned that it was not good to have…

— Kathy Ireland

I think a lot of what we want to do with both the product we're building and the brand is help people make better…

— Evan Sharp

A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.

— Scott D. Cook

In day-to-day commerce, television is not so much interested in the business of communications as in the business of delivering audiences to advertisers. People…

— Les Brown

You can't keep putting the same stuff on all these channels, or it's going to get annoying. We need to aim for 'distinctive ubiquity,’…

— Mark Schaefer

If you look at the Internet, it's been hard for a lot of the traditional media companies to launch viable brands.

— Tom Freston

“Listening is one of the most important things a brand can do online. If your brand is just broadcasting its own agenda, it isn’t…

— Jeremy Goldman