Communication Quote by Jeremy Goldman
““Listening is one of the most important things a brand can do online. If your brand is just broadcasting its own agenda, it isn’t truly engaging in a conversation.””
About This Quote
Source Article: Social Media Marketing Strategies, 2019
Brands must listen online rather than just broadcast to truly engage customers.
In simple terms: Listening online builds real engagement.
Prioritize listening over broadcasting.
Themes
Mood
Type
When to use this quote
- social media campaigns
- customer service
- product launches
- brand crises
Key Concepts
Questions to Reflect On
- How can brands turn listening into actionable insight?
- What metrics show effective listening?
Listening alone doesn’t guarantee trust; action must follow.