Belief Quote by Jonathan Ive
“With a father who is a fabulous craftsman, I was raised with the fundamental belief that it is only when you personally work with a material with your hands, that you come to understand its true nature, its characteristics, its attributes, and I think - very importantly - its potential.”
About This Quote
Source Interview: 2012 Design Talk, Jonathan Ive, Apple
Understanding a material through hands‑on work reveals its true properties and possibilities.
In simple terms: Hands‑on work teaches material nature.
Key Takeaway
Engage directly with materials to learn them.
Themes
craftsmanship
learning
materiality
Mood
reflective
inquisitive
Type
educational
inspirational
When to use this quote
- product design
- education
- hand‑craft
- material research
Key Concepts
tactile perception
design thinking
Questions to Reflect On
- How does tactile interaction change design decisions?
- When is hands‑on work impractical?
A Different Perspective
Hands‑on experience may be limited by scale or safety concerns.
