Apples Quote by John Gruber

Apple has great marketing, among the best PR and marketing in the world.

— Ron Johnson

The reason Apple is really good, I think, and the reason their stores succeeded, is not just 'cause we know the big idea, but…

— Ron Johnson

“Sellers know this and take advantage of it. The biggest magician in selling a feeling is Apple. They sell a perceived status with their…

— Zoe McKey

“The Apple Marketing Philosophy” that stressed three points. The first was empathy, an intimate connection with the feelings of the customer: “We will truly…

— Walter Isaacson

Apple does a very good job of not letting its competitors know what it is working on, and Apple does a very good job…

— Adam Lashinsky

The goal of Apple is not to make money but to make really nice products, really great products.

— Jonathan Ive

To buy an Apple product is to bet on the longevity of the closed system to which we've committed ourselves. And that system is…

— Douglas Rushkoff

I'm looking for best practices constantly. Apple has beautiful design, beautiful product, incredibly functional. But mostly it's about picking product, getting behind it, marketing…

— Millard Drexler

We're very simple people at Apple. We focus on making the world's best products and enriching people's lives.

— Tim Cook

“The key to a competitive edge in a market-oriented industry is to understand consumers’ buying decisions better than the competition, and to strive continually…

— Greg Thain

I think Apple is a wonderful example of spectacular marketing and I love having my iPod. There are the naysayers who say that "nyah,…

— Paula Scher

“If you went back to the year 2000 and you looked at Apple, most people knew one thing about Apple products: They didn’t want…

— Adam Lashinsky